• No one really knows Google’s page ranking algorithm.  However, Search Engine Optimization (SEO) companies try hard to get you to spend money with them in order to increase your page rank and results within a search engine (Search Engine Results Page or SERP).  I had a very interesting conversation with Shawn Bishop, CEO of RankPay…

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  • I just returned from the 6th annual Text Analytics Summit in Boston.  It was an enjoyable conference, as usual.  Larger players such as SAP and IBM both had booths at the show alongside pure play vendors Clarabridge, Attensity, Lexalytics, and Provalis Research.  This was good to see and it underscores the fact that platform players…

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  • I was speaking to a client the other day.  This company was very excited about tracking its brand using one of the many listening posts out on the market.  As I sat listening to him, I couldn’t help but think that a) it was nice that his company could get its feet wet in social…

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  • Metrics Matter

    I had a very interesting conversation last week with Dyke Hensen, SVP of Product Strategy for PivotLink.  For those of you not familiar with PivotLink, the company is a SaaS BI provider that has been in business for about 10 years (before the term SaaS became popular). Historically, the company has worked with small to…

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  • When most people think of social networks they think of Facebook and Twitter, but social network analysis has its roots in psychology, sociology, anthropology and math (see Scott, John Social Network Analysis for more details). The phrase has a number of different definitions, depending on the discipline you’re interested in, but for the purposes of…

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  • I had an interesting briefing with the Basis Technology team the other week.  They updated me on the latest release of their technology called Rosette 7.   In case you’re not familiar with Basis Technology it is the multilingual engine that is embedded in some of the biggest Internet search engines out there – including Google,…

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  • I just got back from the SAS analyst event that was held in Steamboat Springs, Colorado.   It was a great meeting.  Here are some of the themes I heard over the few days I was there: SAS is a unique place to work. Consider the following:  SAS revenue per employee is somewhat lower than the…

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  • With 2010 now upon us, I wanted to take the opportunity to talk about five advanced analytics technology trends that will take flight this year.  Some of these are up in the clouds, some down to earth. Text Analytics:  Analyzing unstructured text will continue to be a hot area for companies. Vendors in this space…

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  • I attended Cloud Camp Boston yesterday. It was a great meeting with some good discussions.  Several hundred people attended.  What struck me about the general session (when all attendees were present) was that there was a lot of interest around data in the cloud.  For example, during the “unpanel” (where people become panelists in real…

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  • There has been a lot of excitement in the market recently around business analytics in general and specifically around predictive analytics. The promise of moving away from the typical rear view mirror approach to a predictive, anticipatory approach is a very compelling value proposition.  But, just how can this be done?  Predictive models are complex. …

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