Four ways to illustrate the value of predictive analytics

My new (and first!) TDWI Best Practices Report was published a few weeks ago. It is called Predictive Analytics for Business Advantage. In it, I use the results from an online survey together with some qualitative interviews to discuss the state of predictive analytics, where it is going, and some best practices to get there. You … Continue reading Four ways to illustrate the value of predictive analytics

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