data analysis
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I recently had the opportunity to speak with Michael DeNitto and Mark Budreski from MarketSight about enhancements to the MarketSight platform and future plans. MarketSight is a web-based survey analysis tool. I use it as part of my own toolkit at Hurwitz & Associates. While I am a fairly sophisticated data analyst, what is nice
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Several weeks ago, Hurwitz & Associates deployed a short survey entitled, “Four questions about innovations in analysis”. Well, the results and they are quite interesting! THE SURVEY First, a few words about the survey itself and who responded to the survey. We wanted to make the survey short and sweet. We were
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When I first started to research the text analytics industry about three years ago, people didn’t understand why I was so interested in this nascent marketplace. I had always anticipated how important it would be. I remember working at Bell Laboratories, in the 1980s, analyzing structured data using advanced data mining techniques, trying
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I’ve been writing a lot about text analytics because I think it is a critical technology for deriving insight from unstructured data. Late last summer, Hurwitz & Associates published a report on Text Analytics. As part of our research, we surveyed companies that had deployed this technology, were planning to deploy the technology, or had
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Not everything is easy. I analyzed data for decision-making for many years using advanced techniques such as predictive modeling, machine learning and even influence diagrams. With the rush to pervasive BI we often forget about the need for truly sophisticated analysis to aid in complex decision making. I’m talking about decision support for critical strategic
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I was talking to an old friend the other day who is involved in using the results of research to help grow a business. He told me some interesting stories that made me revisit some basic tenets of good analysis. Yes, you may think that some of these are obvious, but they still bear repeating.
Fern Halper's data makes the world go 'round 