social media analytics

  • Last week I had the unfortunate experience of trying to deal with American Airlines regarding some travel arrangements via its Advantage help desk.  I literally spent hours on the phone trying to get to the right person.  I won’t bore you with the details of my experience, however I did want to talk about how

    Read more →

  • Today, SAP and NetBase announced that SAP will resell NetBase solutions as the SAP® Social Media Analytics application by NetBase. What does this mean?  According to the announcement: “SAP Social Media Analytics is a cloud-based solution that is able to process more than 95 million social media posts per day. It uses an advanced natural

    Read more →